Poor or Broken Code
Most search engines cannot index your site unless
it is designed in a standard format. We will
be happy
to consult
with you about your existing site & make recommendations
to help you with search engine placement.
Server Down
Search engines don't notify you before they visit your
site; they simply send the spider. If your server goes
down or your web host is providing you with unreliable
service this can have an impact on whether your site
gets spidered or not. Imagine if the search engine spider
came while you were experiencing downtime. Your web host
should be able to provide you with information on their
server downtime.
Splash Pages
While splash pages can be very nice and aesthetically pleasing
to the eye, they are not very helpful when trying to
place your site with search engines. Because splash pages
are heavy with graphics but light on content they are
difficult for search engines to spider. Search engine
spiders are looking for links and content to evaluate.
If your homepage is a splash page with no content you
are basically telling the search engines that there is
nothing to see on your site.
Frames
Search engines don't really know what to make of frames.
If your site uses frames it is a likely cause of you not
getting placed. Search engine spiders can only see top-level
frame code.
Time
You may have to wait months for a spider to visit your
site. Additionally, just because you get spidered doesn't
mean you get immediately listed. There is a holding period
from a few days to several weeks before their database
is updated. Keep in mind that in addition to the new
sites being submitted and the old sites being resubmitted
each day, there is also a huge backlog of sites waiting
to be spidered as well.
Competition
The Internet is a great place to do business. Just ask
any of the over 150,000 new website owners each month*.
If you would like to learn how to position yourself above
your competition feel free to give us a call or email
us for some recommendations.
*Source=CNET
article 150329 (Dec 2003)
